A poorly performing store turnaround begins with an store audit. An expert eye quickly identifies the problems and opportunities present in the store. A passive or "secret shopper" analysis will give you an actionable report with suggested remedies and opportunities. An interactive audit will engage with your store staff to transform the store in real time by optimising the placement of equipment and merchandise to create an enhanced shopper experience and often an immediately discernable increase in sales in the weeks afterward.
Do you need a new retail strategy? A well structured, practical plan for transforming the way your customers perceive and interact with you? We are confident that we have the shopper journey expertise and creativity to deliver this and we believe that our track record with previous consulting projects backs this up. Generating measurable improvements in the performance of the stores—both customer satisfaction and higher sales—is the core focus of our process.
An eye catching and engaging window design is an effective tool for driving feet into your store during business hours. After-hours it is also a silent salesperson pitching the promotion to passers by. While we love to work on big budget window displays that make a huge impression on our target audiences, we are equally effective on smaller budgets. Whatever the budget size we will find a way to generate a good return on the investment though an effective window display.
In many ways the success of a promotion is tied to the level of awareness to the promotion. If your customers are not aware of the promotion and its value proposition, they are not in a position to make the decision to participate. We will help you to drive the visibility of your promotion through print media advertising, online digital and social advertising—static and full motion graphics–supported by a full suite of in-store point of sale elements.
A well structured practical in-store brand manual can go a very long way towards ensuring a consistent on-brand experience in all of your stores. Our manuals give a clear overview of the strategy as well as practical, easy to follow instructions for implementing your brand vision in the store environment.
Whether it's a green field venue or a store design refresh, we are confident that we can help you to create the optimal shopping experience. All our store designs feature a comprehensive 3D visualisation process to ensure accurate shop-fitting and a clear impression of the final product. If you need more than just a design, we will gladly project manage the process to realise the store design, with a clear eye on the budget.